Billboards along C5 and EDSA Guadalupe have sparked widespread speculation among commuters, passersby and the general public. Featuring the playful message, “Swipe right to match with cuties,” the ads have left many wondering whether the billboard is teasing a new dating app, a social experiment, or even a large-scale matchmaking event, with a reveal date set for September 30.The billboards, showing a woman’s face obscured by a question mark, have quickly drawn attention. Tapping into the familiar “swipe culture” popularized by dating apps, the ads play on the recognizable act of swiping right to indicate interest. However, this real-world application of the digital dating trend has left people guessing what might come next. Could it be the launch of a new matchmaking service, an interactive event, or something entirely unexpected that offers real-world connections beyond the screen?Dating apps have reshaped how people connect, and this mysterious billboard seems to play directly into that culture. The “swipe right” action is instantly recognizable to anyone who has dabbled in app-based dating, but the billboard brings this digital trend into the real world, creating intrigue and anticipation. Adding to the buzz, one netizen humorously commented, “Baka ito na ang chance ko makahanap ng [...]
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